Professional Summary
Professional Summary
Bilingual (English/Spanish) editor, content strategist and writer with over 20 years of experience crafting impactful digital, print and social media content. Expertise in leading teams, growing brand presence, driving engagement and curating creative storytelling that resonates with diverse audiences.
Let's connect! Reach out at crystaldh@gmail.com.
Editorial Experience
Senior Community Editor & Managing Editor at Courier Newsroom (2023-2025)
Managing Editor at EveryDay Health Group (2018-2020)
Spearheaded editorial and branded content for BabyCenter en Español’s multiple Spanish-language digital platforms. Created strategies to boost SEO and generate traffic through organic search, newsletters and social media referrals. Managed team of writers, editors and social media managers. Supervised app redesign. Created and edited video scripts. Produced new and updated existing content to ensure its relevance to the needs and concerns of Spanish-speaking parents.
Freelance bilingual writer, copy editor and translator (2013-2018)
Wrote features, cover stories and advertorials for national online and print publications on health, well-being, parenting, travel, music, books, and culture. Interviewed celebrities, artists, writers, musicians, actors and entrepreneurs for cover stories and features. Copy-edited and translated text. Clients included: Prevention.com, Hola! USA, Cafe Media, DotDash Meredith, and The New York Times Company.
About.com Spanish Literature Expert at The New York Times Company (2011-2016)
Built and maintained a Spanish-language site that provided an introduction to literature from Spain and Latin America. Wrote nearly 400 pieces of content covering classic works, authors, literary periods, movements, theory and terminology. Implemented effective SEO practices and social media strategy.
Senior Editor at Dotdash Meredith (2008-2013)
Planned editorial calendars and generated story ideas that resonate with Latino families in the U.S. and lend themselves to digital platforms and marketing initiatives for the Ser Padres (Parents in Spanish) brand. Wrote features in Spanish on parenting, travel, culture and health. Managed freelance contributors. Produced and hosted videos and made television appearances on CNN en Español and NY1 Noticias. Translated, copy edited and proofread content.
Education
Saint Louis University, Madrid, Spain
Master of Arts, Spanish literature (July 2008, honors)
University of Kansas, Lawrence, KS
Bachelor of Science, journalism (May 1999)
Bachelor of Arts, Spanish (May 1999)
Key Competencies
Content: Planning, strategy, reporting, feature writing, editing, video production, social media content.
Technical: SEO, AI, MailChimp, Sailthru, WordPress, Sprout Social, Canva, Asana, AirTable, Content Management Systems, Adobe Creative Suite, WordPress, HTML.
Leadership: Team and project management, cross functional collaboration.